Have you ever received a weird email from a “supplier” or a “bank” asking for a last-minute payment? In the past, these were easy to spot because of bad spelling or messy logos. But today, scammers are using AI to make fake emails, fake voices, and even fake videos that look and sound 100% real.
At The Blue Narwhal, we want to make sure you—the boss—don’t get caught in a high-tech trap. Since you call the shots, you are the #1 target for these tricks. Here is how to spot them before they cost you money.
What is a “Deepfake”?
Think of a Deepfake like a digital costume. AI can take a tiny clip of someone’s voice or a picture of their face and create a “clone.” A scammer can then call you sounding exactly like your business partner or a loyal customer, asking for a password or a quick bank transfer.
4 Ways to Protect Your Business
Since you don’t have a boss to ask for help, you need to be your own security guard. Use these simple steps:
- The “Emergency” Red Flag: Scammers always try to make you panic. They’ll say things like “Pay this now or your account will be deleted!” If a message makes you feel rushed, that is your signal to slow down.
- The “Call Back” Rule: If you get a strange request on a messaging app or email, stop. Call that person back using the phone number you already have saved in your contacts. Never use the phone number or links inside the suspicious message.
- Pick a Secret Word: Create a “Team Password” that only you and your most trusted employees know. If someone calls asking for a big change in how you pay bills, ask them for the secret word. If they don’t know it, hang up!
- Lock the Doors with MFA: Turn on Multi-Factor Authentication (MFA) on your email and bank accounts. This is like having a deadbolt and a keypad on the same door. Even if a scammer steals your password, they still can’t get in without the code from your phone.
Why Security is Your Secret Weapon
When you keep your business safe, you aren’t just avoiding a headache—you’re building trust. Customers want to buy from someone who keeps their information locked up tight.
🐋 The Blue Narwhal Takeaway Tip Action Item: Today, set up a “Secret Word” with your business partner or your right-hand person. Use it whenever someone asks to move money or change a password. It’s a free way to stop a $5,000 mistake!
The AI Policy template found at thebluenarwhal.com offers customization to your business, helping you set up simple safety rules that protect your hard-earned money; contact us to find out more.
Have you ever seen a suspicious AI email or heard a weird “robotic” voice on a business call? Tell us about it in the comments so we can help other owners stay safe!
